Congratulations to my friends Will Song and Patrick Ahler on the successful sale of their marketing and revenue management agency, Lights On Digital. Their team has done incredible work, establishing themselves as one of the few local companies delivering world-class websites, marketing, and revenue management solutions for the hotel industry. From all accounts, the new ownership is committed to building on that success and continuing its legacy. Wishing Will, Patrick, and the entire team all the best in this next chapter!
A $227 Million Plan. Zero Shovels. Now at Auction.
February 17, 2026
