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A no-fluff, twice-monthly insider read for hospitality and tourism pros who care about Hawaiʻi and the future of the place we call home.
Build a hui, not a list.
We connect Hawaiʻi’s hospitality ʻohana with blunt, useful takes, real news, and the kind of context you only get from people who actually work here. Stronger community, smarter decisions, and a visitor industry that respects place and community.
Real talk, real news, and stories that cut deep. No PR fluff, no spin.
Written by people who work in Hawaiʻi hospitality, for the people who run it.
The 1st and 3rd Tuesday at 8am HST, plus a monthly hotel performance report.

Over 25 years in travel and hospitality across technology, marketing, distribution and business management. CEO of Sassato, Senior Advisor at McKinsey & Co, and previously SVP at Outrigger Resorts & Hotels.

Born and raised in Hawaiʻi, with 10+ years in food and beverage and 5+ years in hotel project management, marketing, growth and operations. Has worked with DerbySoft and Sassato and lived in Tokyo, Madrid and New York. University of Miami graduate and Kaiser High School alum.
Sassato helps hotels and travel businesses overcome challenges and thrive, with seasoned industry pros who call Hawaiʻi home.
We love all three.
Free, local and in your inbox on the 1st and 3rd Tuesday.